Using Content For Credibility

As a service provider, you are selling your expertise – as a consultant, subject-matter expert, or coach. In the age of inbound marketing, your targeted customer will need to find you – amongst a huge global market of similar service providers. So what can you do to stand out? Have a well-defined (chiseled would be even better!) service offering and a transformation that attracts those strangers over to you and your business.  We discuss how you can do this by becoming a credible authority on your subject matter through content creation. Join in this 3rd and 4th session of the 6+ weeks series being offered around Marketing for Coaches and Service Providers.